CEOs / Interviews

Balancing the Grind with Victor Fredung, CEO of Shufti Pro

Victor Fredung is the CEO of Shufti Pro, an AI-powered company offering global identity verification, KYC, KYB and AML solutions.

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1) To kick things off, could you tell us a little about your career background and current role?

I’m a thirty-year-old tech enthusiast currently serving as the CEO of a leading identity verification company called Shufti Pro. To explain briefly about my background it actually started out in payments which later came to evolve into technologies that help streamline the customer journey.

Both I and my other co-founder/CTO have always been big fans of what is currently not working and what can be done to improve the current process, that’s how we have built up several successful start-ups previously and what is essentially the story of our current company Shufti Pro as well.

2) What does a day in your life look like for you? Can you take us through a recent workday?

My days are usually quite indistinguishable, being the CEO of a global company I try to make myself available for all our different departments & clients throughout the world.

Being an online company I spend 99% of my time in front of the computer screen in between meetings and current projects that we are developing internally.

For most people, it may seem like a boring task but in my life, I actually manage to balance it out very well, getting both family time and exercise time in between different free slots.

3) Does your current role allow for flexible or remote working? If so, how does that fit into your life and routine? 

It certainly does and that’s something myself and the team have been practising actively even before the Covid pandemic due to being a global company. We have learned that giving our employees the flexibility of building out their own work times helps them boost productivity and we do not have to limit ourselves to only working within the same time-zone geographies or have to hire local resources in that region.

4) What does work-life balance mean to you and how do you work to achieve that goal?

It means getting the most valuable work done during the day but still not neglecting the other aspects of life such as family time, self-development or anything else that you may enjoy.

From my side I try to do as much work as possible but also do the things that I enjoy in balanced harmony. This is, of course, a challenge some days when the days are packed with meetings from early morning until late evening but on those special days I try to make the most out of the free time later on.

5) In the past 12 months, have you started or stopped any routines or habits to change your life? 

Not really, I think I developed quite early on a routine that works for myself that includes exercising, family time, and a sufficient amount of rest.

6) Do you have any favourite books, podcasts or newsletters that you’d like to recommend?

I don’t, unfortunately, I should read more but any free time I get I want to get away from reading due to the amount of time I spend in front of the screen. For podcasts, I typically listen to something completely out of my field such as Joe Rogan or Andrew Schulz.

7) Are there any products, gadgets or apps that you can’t live without?

I’m all about Mac, even though I have been somewhat unimpressed with their recent announcements, still would not switch to any other product at the moment. Apart from that nothing specific comes to mind.

8) If you could read an interview about work-life balance by anyone, who would that be?   

I’m always passionate about serial entrepreneurs that manage to successfully and simultaneously run several companies. Elon Musk is an obvious one but anyone additionally would be interesting to read about.

9) Do you have any last thoughts on work, life or balance that you’d like to share with our readers?

Don’t neglect sleep, a lot of people think it’s unnecessary to get a 7-8 hours rest but from my own experience, this has helped me boost productivity for myself.

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About Author

Hey there! I'm Hao, the Editor-in-Chief at Balance the Grind. We’re on a mission to showcase healthy work-life balance through interesting stories from people all over the world, in different careers and lifestyles.