Vivien Do is the People Ops & Culture Leader at Particular Audience, a company helping retailers create a more intuitive and personalized shopping experience.
1) To kick things off, could you tell us a little about your career background and current role?
Currently, I’m the People Ops and Culture Leader at Particular Audience. Leading the scaling and build-out of the People & Culture team.
I was studying whilst working in my first People & Culture role at THE ICONIC. I learned a lot and met some amazing people and mentors during my time there. I wanted my career to continue in the tech space so I joined Baraja after being with THE ICONIC for nearly 5 years.
Since the inception of my career, I have stayed within the Australian start-up ecosystem. It feels great being part of a journey and seeing a business grow.
2) What does a day in your life look like for you? Can you take us through a recent workday?
But first, coffee! I always start with my daily dose of liquid gold. Being an early-stage tech start-up means each day is different.
My typical day is focused on meeting with our team and figuring out what we need from a people perspective. Where possible, my afternoons are for project work, I’ll have my headphones on with some lo-fi beats.
Navigating the different time zones is something new to me, Monday’s and Tuesday’s are my dedicated days for evening calls with our UK team.
The rest of my evenings are for family time. My partner and I walk our fur baby Bambino every night. He is a 6-month border collie full of love and energy so the walks really help chill him out.
3) Does your current role allow for flexible or remote working? If so, how does that fit into your life and routine?
Everyone at Particular Audience has access to flexibility and remote working.
With our team dispersed around the world, it’s important we remain flexible and agile. For the leadership team, and for me as the people and culture leader, I help ensure that we continue to foster connection, wherever we’re based.
We operate from a place of trust – giving people the space they need to get their work done, as well as counting on each other to achieve the right level of output.
4) What does work-life balance mean to you and how do you work to achieve that goal?
Balance for me involves me being able to spend quality time with my family and friends and being able to shift into gear when I need to with work.
Personally, I’m driven by purpose. This impacts how I approach things in my work and personal life. This has really helped me find my power and peace, as said by Erica Simon.
I’m no work-life balance guru, so my advice is to find what really ticks your boxes. Reading what’s available can help provide some ideas, but make sure to incorporate your own unique mixture of work-life balance.
5) In the past 12 months, have you started or stopped any routines or habits to change your life?
I recently bought the book Atomic Habits by James Clear, in an attempt to create better habits for myself.
I have stopped going CrossFit – it’s on my agenda for things to start again. I enjoy the 60 mins of switching off mentally and really focusing on my breathing and surviving the exercise!
For someone that is an ambivert but most times introvert, I have improved with setting boundaries and learning it’s okay to say no, e.g., to social events or frequent dinners out.
During my quiet times, I can enjoy some reading which I haven’t been able to do in recent months. My goal is to read at least 10 books this year. Which is also a good segway to the next question.
6) Do you have any favourite books, podcasts or newsletters that you’d like to recommend?
- Atomic Habits by James Clear
- TedTalks on the Ted App: Brittany Packnett: How to build your confidence and spark it in others and Tasha Eurich: Increase your self-awareness in one simple fix
- Dune by Frank Herbert: I enjoy a fiction book. Really into this series and have recently watched the movie.
7) Are there any products, gadgets or apps that you can’t live without?
Meditating is new for me, so I use Headspace to really help get into the zone. They also have a collaboration with Waze, another frequently used app by me – I’m terrible with directions.
I like a good discount, having SimilarInc (sneaky plug-in) really helps me find the best deals.
8) Do you have any last thoughts on work, life or balance that you’d like to share with our readers?
Visualise yourself accomplishing your goals and living the life you want to live. Something I’m working on manifesting for myself. Find your own philosophy and style of life, as I mentioned above, and own it.
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