In this edition of Workflow, we have Jordyn Christensen, co-founder of Centennial Beauty and co-host of Renegade by Centennial Beauty podcast.
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Describe what you do: I have worked as a staff writer, editor and freelance writer across both print magazines and digital publications. In December last year, an ex-colleague and myself saw a gap in the market for Gen Z targeted content, so Centennial Beauty was born.
The digital publication focuses on the cross-over between beauty trends, influencer news and internet culture. Between my co-founder and I, we write daily news content and beauty features for the site, create content for five social channels, record and produce a weekly long-form podcast and navigate brand relationships and partnerships for advertising.
How do you like your coffee: Long blacks during the week and an oat milk latte on the weekends.
Device(s) you use: 21.5-inch Apple desktop, a 13-inch MacBook Air and an iPhone XR.
Describe your working style in one sentence: I work well in short bursts and take lots of breaks.
What does your workspace look like: I generally have my desktop and laptop in front of me when I work. This is particularly useful in reading answers to interview questions, so I can fit the answers in as quotes when I’m writing a feature piece.
I also have my weekly [An Organised Life] diary open (at all times) so I can see my week at a glance, and multiple notebooks and pads scattered around, because I’m hopeless at remembering things, so I have to write everything down and work off a hard copy to-do list. My Airpods are always at the ready too, for any phone calls, so I can write down any important information.
As a beauty editor, I always have a facial mist, lip balm, hand cream and water bottle on my desk at all times.
How does your workspace affect your creative process: I work best having structure and routine, so by having a dedicated workspace to sit down at, my brain knows it’s go-time. While freelancing and working in different spaces lends itself to developing creative ideas, having a structured work space helps me execute those ideas.
Do you have a favourite playlist for work: I get teased about it all the time but I basically have to work in complete silence when I’m writing. If I’m doing something creative like uploading social content or brainstorming or mood-boarding I love to listen to podcasts – After Work Drinks, Second Life and Inside the Hive are my favourites for staying up to date on pop culture, opinion and inspiration.
Who would you like to nominate for the next workflow interview: My phenomenal biz partner, and co-founder of Centennial Beauty, Lauren Meisner.
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