Workflow with Adam Griffin, Director of Sales for WordPress VIP

In this edition of Workflow, we have Adam Griffin, the Director of Sales for WordPress VIP at Automattic, and personal development writer and author.

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Describe what you do: I’m the Director of Sales for WordPress VIP, the enterprise division of Automattic. I am also a personal development writer and author, and publish a daily personal development email at

How do you like your coffee: Black and consistently refilled. But never after 12pm which is where the inevitable headache is waiting for me.

Device(s) you use: MacBook Air for writing and the Google Pixelbook for daily work.

Describe your working style in one sentence: I like to knock out a lot of busy work out in the morning because it sets a productive tone for my day, and my writing / creative time is reserved for after the kids go to bed.

What does your workspace look like: I bounce between coffee shops (wait, what are those like again?), my desk (nothing to write home about), the kitchen counter, and the back patio. I live out of my backpack and like the freedom to roam when working. If I’m on a call, there’s a 90% chance I take it while walking around the neighborhood.

Do you have a favourite playlist for work: Avicii radio on Pandora (yes, I’m one of those weird Pandora people).

Who would you like to nominate for the next workflow interview: Pete Jokisch.

Before you go…

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This conversation is brought to you by Think Bespoke, providing LinkedIn training for individuals and organisations in Melbourne and Sydney.

About Author

Hey there! I'm Hao, the Editor-in-Chief at Balance the Grind. We’re on a mission to showcase healthy work-life balance through interesting stories from people all over the world, in different careers and lifestyles.